LEADERSHIP. STANDARDS. NETWORK.
A Fitliners Wellness Group fitness and wellness brand · Managed by the International College of Fitness and Sport Science.
DESHABANDU LANKA PUTRA
DR. SANJEIWA RATHNAYAKE
PhD (Phy. Edu.) Honoris Causa, CPU, USA · Founder and CEO, Fitliners Wellness Group. Decades of leadership in fitness education, human performance and wellness — setting the professional bar every IRON EDGE coach must clear.
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FITLINERS WELLNESS GROUP
IRON EDGE VIP GYMS is proudly owned and developed by Fitliners Wellness Group (FWG) — the parent organisation behind a complete fitness and wellness ecosystem: premium gyms, professional fitness education through ICFSS, sports nutrition and equipment commerce, corporate wellness and healthy-living initiatives across Sri Lanka.
Founded and led by Deshabandu Lanka Putra Dr. Sanjeiwa Rathnayake, the group sets one standard everywhere: professionally guided, science-based, results-focused wellness — from your first gym visit to a career in fitness.
NOT JUST A GYM. A VIP EXPERIENCE.
Every IRON EDGE branch carries the VIP GYM by Fitliners mark — our promise of a premium, professionally managed training environment. Small coach-to-member ratios, real assessments, maintained commercial equipment, honest guidance and a welcoming community for men, women and families.
- VIP induction & fitness assessment
- Premium strength, cardio & functional zones
- Selected VIP promotions & member privileges
ONE ECOSYSTEM. CLEAR ROLES.
IRON EDGE VIP GYMS
Role: Primary customer facing gym brand
Placement: Header, hero, membership and branch pages
VIP GYM
Role: Membership promise and service tier
Placement: Benefits, badges and selected promotions
Fitliners Wellness Group
Role: Parent organisation and commercial ecosystem
Placement: Footer, About page and group profile
ICFSS
Role: Management, technical standards and education partner
Placement: Trust strip, academy section and footer
Dr. Sanjeiwa Rathnayake
Role: Founder, consultant and professional authority
Placement: Founder profile, consultations and expert content
Logo lockup: “Managed by International College of Fitness and Sport Science” appears beneath the main IRON EDGE mark. Supporting logos never compete with the primary brand at equal size.
MORE WAYS WE SERVE YOU
One ecosystem — assessments, coaching, classes, equipment, corporate and education. Enquire and we route you to the right team.
TRAIN WITH CONFIDENCE
ICFSS-developed trainers with verifiable credentials.
Health declaration and assessment before loading.
Evidence-informed plans with scheduled reviews.
Commercial equipment, maintained and supervised floors.